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Klaviyo Announces Integration with Wix to Empower Brands to Build Stronger Customer Relationships

By AP News - Oct 06, 2022, 10:04 AM ET
Last Updated - Apr 16, 2024, 02:01 PM EDT
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As online consumers seek the same personalized experiences found in person, brands are shifting away from the transactional model and more towards one that helps build and reinforce digital relationships

Klaviyo, a unified customer platform, today announced it has established a new integration with Wix.com Ltd (Nasdaq: WIX), a leading global SaaS platform to create, manage and grow an online presence, providing Wix users with tools to continue building relationships with their customers. Through this integration, Wix users can seamlessly integrate their Wix store with Klaviyo’s customer platform to power personalized customer communications, ultimately helping brands to grow

BOSTON--(BUSINESS WIRE)--Oct 6, 2022--

Klaviyo, a unified customer platform, today announced it has established a new integration with Wix.com Ltd (Nasdaq: WIX), a leading global SaaS platform to create, manage and grow an online presence, providing Wix users with tools to continue building relationships with their customers. Through this integration, Wix users can seamlessly integrate their Wix store with Klaviyo’s customer platform to power personalized customer communications, ultimately helping brands to grow.

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As online consumers seek the same personalized experiences found in person, brands are shifting away from the transactional model and more towards one that helps build and reinforce digital relationships. Through this integration, brands can use hyper-targeted segmentation to ensure their customers are receiving relevant messages that resonate with them most in the moment.

Klaviyo’s platform helps merchants contextualize their customer data by uncovering the right insights on what customers like and buy, helping brands quickly and effortlessly create communications that delight, attract and retain their customers. The integration enables actions made on the Wix site like purchases, clicks, reviews, referrals, to be accessed in Klaviyo, this way online brands can personalize messages to drive revenue and increase conversion rates.

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