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As a partner of the brand, Duffy will create recipes and social media content, make appearances on behalf of New Wave Foods, including the National Restaurant Association Show in 2023, and join the brand's upcoming #GiveAShrimp campaign and tour to raise awareness of consumers' rising interest in sustainable plant-based seafood

New Wave Foods® Announces Partnership with Restauranteur, Influencer and Television Personality Chef Brian Duffy

New Wave Foods, an innovator in sustainable plant-based seafood, has partnered with Chef Brian Duffy, known to many for his appearances on Bar Rescue, The Today Show, Food Network, HGTV and more, to spread the word on New Wave Foods' plant-based shrimp to foodservice operators

By AP News
Published - Nov 14, 2022, 01:20 PM ET
Last Updated - Jul 30, 2024, 01:01 AM EDT

Duffy to bring his highly regarded culinary prowess to company at the forefront of plant-based seafood

NYACK, N.Y., Nov. 14, 2022 /PRNewswire/ -- New Wave Foods, an innovator in sustainable plant-based seafood, has partnered with Chef Brian Duffy, known to many for his appearances on Bar Rescue, The Today Show, Food Network, HGTV and more, to spread the word on New Wave Foods' plant-based shrimp to foodservice operators.

As a partner of the brand, Duffy will create recipes and social media content, make appearances on behalf of New Wave Foods, including the National Restaurant Association Show in 2023, and join the brand's upcoming #GiveAShrimp campaign and tour to raise awareness of consumers' rising interest in sustainable plant-based seafood.

"New Wave Shrimp is an exciting product that tastes just like ocean shrimp but widens the plate with its plant-based appeal," said Chef Duffy. "Plus, the products partner well with rubs, sauces and marinades in hot shrimp dishes, which opens it up to so many possibilities that I'm eager to explore and share with restaurant operators around the country."

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