'Hiccup!' Spirits low after vodka brand auction runs dry
Shareholders of dismantled Russian oil company Yukos were low in spirits after the top bid in an auction of several iconic vodka brands came up short
THE HAGUE (AP) — Shareholders of dismantled Russian oil company Yukos were low in spirits Tuesday after the top bid in an auction of several iconic vodka brands came up short.
Financial holding company GML, which was the majority shareholder in Yukos before the Kremlin dismantled the energy giant in 2003, was hoping to sell the rights to Russian vodka brands Stolichnaya and Moskovskaya.
Two bidders each placed a $250,000 deposit to take a shot at winning the rights to use the Moskovskaya and Stolichnaya trademarks in Belgium, the Netherlands and Luxembourg. The auction lasted less than two minutes.
GML had reserved the right to reject the winning bid, which it did, deeming the offer too low. CEO Tim Osborne told reporters that regardless of the outcome, he was pleased his company could hold the auction after 17 years of legal wrangling.