absolute labs Announces $8 million Seed Raise to Accelerate Growth of its Groundbreaking Wallet Relationship Management Platform for Marketing in Web3

SAN FRANCISCO--(BUSINESS WIRE)--Apr 11, 2023--

Today, absolute labs – the first Wallet Relationship Management™ (WRM™) platform that is revolutionizing how growth and marketing teams acquire, engage, convert, and retain customers in the next Internet – announces the close of a $8 million Seed fundraising round including Aglaé Ventures, Alpha Praetorian Capital, The Luxury Fund, Near Foundation, MoonPay, Plassa Capital, Punja Global Ventures, Samsung Next, Sparkle Ventures (Animoca Brands), and W3i.

The Web3 CRM platform, which is already trusted by trailblazers such as LVMH, MoonPay, The Sandbox, Mocaverse (Animoca Brands), and others, is enabling brands to embrace and leverage wallet data on public blockchains to gain deep data insights, build actionable segments, and automate cross-channel campaigns including NFT air drops, nurture social community engagement, and more.

“WRM™ was born from the realization that existing Web2 CRM solutions are neither capable or positioned to meet the requirements and opportunities of blockchain-based marketing,” says absolute labs CEO and co-founder, Samir Addamine. “Wallets hold the keys to everything Web3 – from proving identity, providing access to value-rich brand experiences, facilitating payments, creating “ownership” opportunities for customers and more. We’re proud to have an incredible range of partners who share our belief that any brand that recognizes the awesome potential of Web3 must have absolute WRM™ as a core component of its martech stack.”