Candorium Free Members
Join Candorium to access the full article and more
Free Member Benefits:
✔
Comment & Reply✔
Newsletter Access✔
Follow Authors✔
Share via SMS Go Back
Sweden public radio exits Twitter, says audience already has
By AP News - Apr 18, 2023, 11:25 AM ET
Last Updated - Jun 22, 2023, 06:26 AM EDT
Sweden’s public radio says it would stop being active on Twitter, but it didn't blame new labels that Elon Musk’s social media platform has slapped on public broadcasters
HELSINKI AP" target="_self">(AP) — Sweden’s public radio said Tuesday that it would stop being active on Twitter, but it did not blame new labels that Elon Musk ’s social media platform has slapped on public broadcasters, leading some major North American outlets to quit tweeting.
Sponsored
He cited a recent study showing only some 7% of Swedes are on Twitter daily and said the platform “has simply changed over the years and become less important for us.”
Marked inactive
“The audience has simply chosen other places to be. And therefore Sveriges Radio now chooses to deactivate or delete the last remaining accounts,” Gillinger said.
The broadcaster's news service, SR Ekot, which has been labeled “publicly funded media,” will remain on Twitter but has been marked inactive.
Sveriges Radio, which has been active on Twitter since 2009, also noted the “recent turbulence” around Twitter’s operations and said it was worrying that the social media platform has reduced its workforce “dramatically."
“We believe that it may in the long run affect the company’s capacity to handle, for example, fake accounts, bots and disinformation but also hate messages and threats,” Gillinger said.
The labels for public broadcasters have unleashed a new battle between reporters and Musk, who has long expressed disdain for professional journalists and said he wants to elevate the views and expertise of the “average citizen.”
Canada’s CBC said Monday that it would pause its activities on Twitter after it was labeled as “government-funded" because it “undermines the accuracy and professionalism” of its journalists' work “to allow our independence to be falsely described in this way.”
U.S. broadcasters NPR and Public Broadcasting Service made similar decisions earlier this month for related reasons.
Sponsored
Read More from Business
Popular News
Latest News
