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Nia DaCosta makes her mark on Marvel history with 'The Marvels': Fall Movie Preview

By any measure, “The Marvels” is one of the fall’s most anticipated titles

By JAKE COYLE
Published - Sep 06, 2023, 12:44 PM ET
Last Updated - Sep 06, 2023, 12:44 PM EDT

NEW YORK (AP) — Nia DaCosta, director of the upcoming “The Marvels,” has a diagnosis for the recent struggles of superhero movies. It basically comes down to, she says, “Mo’ money, mo’ problems.”

Success inevitably breeds bigger budgets. Box-office expectations get inflated. Even superhero spandex can’t sustain endless cycles of wash, rinse and repeat.

“Growth has to stop at some point,” says DaCosta. “As you make more and more films, you want those films to be more interesting, more dynamic and to appeal to different audiences. But that requires risk. And there’s a conundrum where you’re so big that you can’t take risks. I think that’s what the audience is feeling. They’re like: ‘I’ve seen it before, and I liked it the first time.’”

When “The Marvels" opens in theaters Nov. 10, it will be debuting in uncommonly uncertain times for superhero films. There’s talk of over-saturation. DC and Warner Bros. are in makeover mode. Box office-dominance this year has been ceded to Barbie and Mario.

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