Starbucks sues Workers United union, saying pro-Palestinian post damaged its reputation

Starbucks sued the union organizing its workers Wednesday, saying a pro-Palestine social media post from a union account early in the Israel-Hamas war angered hundreds of customers and damaged its reputation.

Starbucks is suing for trademark infringement, demanding that Workers United stop using the name Starbucks Workers United for the branch that is organizing the coffee company's workers. Starbucks also wants the group to stop using a circular green logo that resembles Starbucks’ logo.

On Oct. 9, two days after Hamas militants rampaged across communities in southern Israel, Starbucks Workers United posted “Solidarity with Palestine!” on X, formerly known as Twitter. Workers United — a Philadelphia-based affiliate of the Service Employees International Union — has said the post was up for no more than 40 minutes before it was deleted.

But posts and retweets from local Starbucks Workers United branches supporting Palestinians and condemning Israel were still visible on X Wednesday. Seattle-based Starbucks filed its lawsuit in U.S. District Court for the Southern District of Iowa, noting that Iowa City Starbucks Workers United was among those posting pro-Palestinian messages.