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US IA Election 2024 Trump Tutorial AP Explains(CR)
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How an animated character named Marlon could help Trump win Iowa's caucuses

Donald Trump's campaign is hoping to generate a commanding win in Iowa's leadoff voting contest by attracting new caucusgoers

By HANNAH FINGERHUT
Published - Jan 09, 2024, 12:10 AM ET
Last Updated - Jan 09, 2024, 12:10 AM EST

SIOUX CENTER, Iowa (AP) — Well before Donald Trump takes the stage, a waiting audience of hundreds of supporters sits captivated as dramatic music begins to swell throughout the room. On projector screens, a rotating Planet Earth appears.

“Making America Great Again starts one place on Earth, and one place only,” a deep-voiced narrator begins as the image zooms into the middle of the U.S. “Right here in Iowa.”

It’s the beginning of a nearly three-minute “Schoolhouse Rock!”-like video featuring an animated character named Marlon, who informs viewers of “everything you need to know about how to successfully caucus for President Trump.”

The goal is to generate a commanding win for the former president in Iowa’s leadoff caucuses on Jan. 15, setting the stage for a romp through the Republican primary and a strong start to the general election campaign. Florida Gov. Ron DeSantis and former United Nations Ambassador Nikki Haley are battling for a notable finish in Iowa that could propel one of them to a head-to-head challenge with Trump for the GOP nomination.

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