Uniqlo sues Shein over alleged copy of its popular 'Mary Poppins bag'
Uniqlo Co_ has sued rival retailer Shein over a small shoulder bag the Japanese retailer said was an inferior and unlawful copy of its own hit product touted as the “Mary Poppins bag.”
TOKYO (AP) — Uniqlo Co. has sued rival retailer Shein over a small shoulder bag the Japanese retailer said was an inferior and unlawful copy of its hit product touted as the “Mary Poppins bag.”
The lawsuit demanded Shein stop selling its product that Uniqlo said looks too much like its Round Mini Shoulder Bag.
The Uniqlo bag is praised on TikTok and other social media as roomy but also light and compact. The Mary Poppins nickname refers to the 1964 musical starring Julie Andrews in which a nanny pulls just about anything from her magical carpet bag, including a hat stand.
Shein, founded in China but now based in Singapore, did not immediately respond to a request for comment. The lawsuit was filed in Tokyo District Court on Dec. 28 by Tokyo-based Fast Retailing Co., which operates Uniqlo stores.