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Formula One new team name mocked as the worst in series history

The rebranding of the AlphaTauri Formula One Team to represent its new corporate sponsor has enraged race fans, who are calling the new name the worst in series history

By JENNA FRYER
Published - Jan 25, 2024, 02:37 PM ET
Last Updated - Jan 25, 2024, 02:37 PM EST

DAYTONA BEACH, Fla. (AP) — Jenson Button, so entrenched in his preparation for the Rolex 24 at Daytona, seemed to miss the news that Red Bull's junior Formula One team had been rebranded.

After climbing off the timing stand Friday at Daytona International Speedway, he was asked his thoughts on the team known as AlphaTauri the last four years being renamed to Visa Cash App RB F1 — a moniker that has been widely panned by fans as the worst in F1 history.

“What is the new name?” he asked The Associated Press.

When the 2009 F1 champion and current Sky Sports commentator heard it, he tried to repeat.

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