NCAA generates nearly $1.3 billion in revenue for 2022-23. Division I payouts reach $669 million
The NCAA generated nearly $1.3 billion in revenue for the 2022-23 fiscal year, and more than half of that was distributed back to Division I members
INDIANAPOLIS (AP) — The NCAA generated nearly $1.3 billion in revenue for the 2022-23 fiscal year, more than half of which was distributed back to Division I members, according to financial statements released Thursday by the association.
NCAA revenues rose from about $1.14 billion in the previous fiscal year to $1.28 billion. As usual, the bulk of the NCAA's revenue — $945 million — came from media rights and marketing deals tied to championship events.
The NCAA's deal with CBS and Warner Bros. Discovery for rights to the men's Division I basketball tournament accounts for about $900 million annually. That means the men's tournament brought in about 69% of the NCAA's revenue.
The value of the television deal increases yearly and the statements project an increase to more than $1 billion in 2025.
