logo
Election 2024 Trump
Republican presidential candidate former President Donald Trump holds gold Trump sneakers at Sneaker Con Philadelphia, an event popular among sneaker collectors, in Philadelphia, Saturday, Feb. 17, 2024. (AP Photo/Manuel Balce Ceneta)

Trump hawks $399 branded shoes at 'Sneaker Con,' a day after $355 million ruling

As he closes in on the Republican presidential nomination, former President Donald Trump made a highly unusual stop, hawking new Trump-branded sneakers at “Sneaker Con,” a gathering that bills itself as the “The Greatest Sneaker Show On Earth!”

By CLAUDIA LAUER and JILL COLVIN
Published - Feb 17, 2024, 04:39 PM ET
Last Updated - Feb 17, 2024, 04:39 PM EST

PHILADELPHIA (AP) — As he closes in on the Republican presidential nomination, former President Donald Trump made a highly unusual stop Saturday, hawking new Trump-branded sneakers at “Sneaker Con,” a gathering that bills itself as the “The Greatest Sneaker Show On Earth!”

Trump was met with loud boos as well as cheers at the Philadelphia Convention Center as he unveiled what he touted as the first official Trump footwear. The shoes, gold lame high tops with an American flag detail on the back, are being sold as “The Never Surrender High-Tops” for $399 on a new website that also sells Trump-branded “Victory47” cologne and perfume for $99 a bottle.

The website says it has no connection to Trump's campaign, though Trump campaign officials promoted the appearance in online posts.

The launch comes a day after a judge in New York ordered Trump to pay a whopping $355 million in penalties, finding that the former president lied about his wealth for years, scheming to dupe banks, insurers and others by inflating his wealth on financial statements.

Our Offices
  • 10kInfo, Inc.
    13555 SE 36th St
    Bellevue, WA 98006
  • 10kInfo Data Solutions, Pvt Ltd.
    Claywork Create
    11 km, Arakere Bannerghatta Rd, Omkar Nagar, Arekere,
    Bengaluru, Karnataka 560076
4.2 12182024