Japan's Nissan promises aggressive electrification push to cut costs, boost global sales

TOKYO (AP) — Nissan will expand its electric vehicle lineup, develop more powerful batteries and cut production costs, while speeding up the whole process, in what the Japanese automaker’s chief called “The Arc” pathway to higher sales by 2030.

“The auto industry is now being forced to reshape its values so we can say continuous change is the new normal,” Chief Executive Makoto Uchida told reporters Monday, in outlining a sprawling but ambitious business plan.

Costs will come down for electric models so they’ll be about the same as gasoline-engine models by fiscal 2030, while global sales will grow by a million vehicles during that period, he added.