Astral Tequila Introduces First-Ever MargaritaCon: A Nationwide Celebration of America's Favorite Cocktail, All for a Cause
Break out the limes because it's time to celebrate America's number one cocktail: the margarita1! In honor of Earth Month, Astral Tequila is thrilled to announce the first-ever MargaritaCon, a month-long celebration of the margarita for a cause. Starting today through May 5th, bars nationwide will feature a special Astral margarita on their menus, with each cocktail contributing towards building homes for those in need
Every bottle of Astral Tequila produced helps make bricks that build homes, so join the festivities from April 5th to May 5th at participating bars and give back by ordering an Astral margarita!
NEW YORK, April 5, 2024 /PRNewswire/ -- Break out the limes because it's time to celebrate America's number one cocktail: the margarita1! In honor of Earth Month, Astral Tequila is thrilled to announce the first-ever MargaritaCon, a month-long celebration of the margarita for a cause. Starting today through May 5th, bars nationwide will feature a special Astral margarita on their menus, with each cocktail contributing towards building homes for those in need. Astral Tequila upcycles spent agave from tequila distillation into bricks to build homes, so every Astral margarita made goes towards a good cause. The brand is proud to partner with Hábitat para la Humanidad México to build these homes through their ongoing sustainability program, the Adobe Brick Project in Jalisco, Mexico. And for the first time this year, Astral Tequila will also be extending its support to the United States by donating a total of $50,000 to Habitat for Humanity affiliates2 across the country, furthering the impact of every Astral margarita enjoyed during MargaritaCon.
Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9260251-astral-tequila-margaritacon-celebrating-margaritas-for-a-cause/
"Astral is quickly becoming the go-to tequila for crafting delicious margaritas," shares Christina Choi, SVP of Tequila at Diageo NA. "Rooted in tradition, our time-intensive process yields a smooth tequila with bursts of citrus, making it a brighter tasting margarita. So, who better than Astral to kick off the first-ever MargaritaCon?"