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The OJ Simpson saga was a unique American moment. 3 decades on, we're still wondering what it means

O.J. Simpson’s death came almost exactly three decades after the murders that changed his reputation from football hero to suspect and cultural touchstone

By TED ANTHONY
Published - Apr 11, 2024, 04:02 PM ET
Last Updated - Apr 11, 2024, 04:02 PM EDT

NEW YORK (AP) — A dog’s plaintive wail. A courtroom couplet-turned-cultural catchphrase about gloves. A judge and attorneys who became media darlings and villains. A slightly bewildered houseguest elevated, briefly, into a slightly bewildered celebrity. Troubling questions about race that echo still. The beginning of the Kardashian dynasty. An epic slow-motion highway chase. And, lest we forget, two people whose lives ended brutally.

And a nation watched — a nation far different than today's, where the ravenousness for reality television has multiplied. The spectator mentality of those jumbled days in 1994 and 1995, then novel, has since become an intrinsic part of the American fabric. Smack at the center of the national conversation was O.J. Simpson, one of the most curious cultural figures of recent U.S. history.

Simpson's death Wednesday, almost exactly three decades after the killings that changed his reputation from football hero to suspect, summoned remembrances of an odd moment in time — no, let's call it what it was, which was deeply weird — in which a smartphone-less country craned its neck toward clunky TVs to watch a Ford Bronco inch its way along a California freeway.

“It was an incredible moment in American history,” said Wolf Blitzer, anchoring coverage of Simpson's death Thursday on CNN. What made it so — beyond, of course, tabloid culture and the fundamental news value of such a famous person accused in such brutal killings?

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