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Big 12 CFP Perception Football
FILE - Big 12 Commissioner Brett Yormark participates in announcement on the field during the first half of the Big 12 Conference championship NCAA college football game between Oklahoma State and Texas in Arlington, Texas, Dec. 2, 2023. Before the new Big 12 — sans Oklahoma and Texas — even kicks off, the expanded College Football Playoff's new revenue structure has created a perception that the conference is not quite the equal of the Big Ten and Southeastern Conference. (AP Photo/Tony Gutierrez, File)

New Big 12 out to prove bigger bank accounts don't always mean better football teams in 12-team CFP

The Big 12 is about to play its first season without Oklahoma and Texas

By Ralph D. Russo
Published - May 01, 2024, 07:13 PM ET
Last Updated - May 27, 2024, 01:04 AM EDT

SCOTTDALE, Ariz. (AP) — Before the realigned Big 12 — sans Oklahoma and Texas —even kicks off, the expanded College Football Playoff’s new revenue structure has created a perception that the conference is no longer the equal of the Big Ten and Southeastern Conference.

Instead of a Power Five, college football now has a “Big Two,” with the expanded SEC, now home to the Sooners and Longhorns, and Big Ten at the top of the pack.

Big 12 commissioner Brett Yormark's job is to push back against the narrative that bigger bank accounts automatically means better football teams.

“As I've said before, I'm betting on the Big 12,” Yormark said Wednesday after wrapping up two days of meetings with the conference's athletic directors and football and basketball coaches.

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