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Election 2024 Harris
Democratic presidential nominee Vice President Kamala Harris speaks at a campaign rally, Saturday, Aug. 10, 2024, in Las Vegas. (AP Photo/Julia Nikhinson)

Latinos are excited about Harris, but she has work to do to win the crucial voting bloc, experts say

Latino voters and leaders say they are enthusiastic about Kamala Harris as the Democratic presidential nominee, but for her to win their crucial support, they want to know where she stands on issues like the economy, immigration and education

By FERNANDA FIGUEROA
Published - Aug 11, 2024, 08:02 AM ET
Last Updated - Aug 11, 2024, 08:02 AM EDT

Latino voters and leaders say they are enthusiastic about Kamala Harris as the Democratic presidential nominee, but for her to win their crucial support, they want to know where she stands on issues like the economy, immigration and education.

Vanessa Cruz Nichols, an assistant professor of political science at Indiana University, said Harris has considerable potential to appeal to Latino voters but is going to have to win over independents and those planning not to vote in the November election.

“She’s got some work to do, reintroduce herself, let people know where she stands on a variety of issues,” Cruz said. “She will have to work aggressively to appeal to voters, especially young Latino voters who are even more nonpartisan, more willing to either sit out an election or vote for a third-party candidate.”

As the nation's largest minority group — 19.5% of the total population, according to the 2020 census — Latinos form a key voting bloc in what's shaping up to be a tight presidential election. Harris, the daughter of immigrants, has won the backing of influential Latino groups, and some feel her success hinges on energizing young Latino voters.

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