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Josef Newgarden, left, drives during an IndyCar auto race on Saturday, Aug. 17, 2024, at World Wide Technology Raceway in Madison, Ill. (Zachary Linhares/St. Louis Post-Dispatch via AP)

Scott Borchetta saved IndyCar in Nashville despite financial losses and matchup against the Titans

The IndyCar season finale was supposed to be through the downtown streets of Nashville and utilize the Korean War Veterans Memorial Bridge and portions of Lower Broadway

By JENNA FRYER
Published - Sep 13, 2024, 12:53 PM ET
Last Updated - Dec 16, 2024, 07:15 PM EST

NASHVILLE, Tenn. (AP) — IndyCar star Colton Herta, one of Nashville's newest residents, can see promotion of the season finale all around the city.

He made a joke that there are plenty of billboards around Nashville — Pato O'Ward complained two weeks ago the sign outside the Milwaukee Mile advertised a previously-held NASCAR event and not that days IndyCar race — and Herta stressed efforts have been strong to promote Sunday's championship-deciding race.

“I think they do a really good job at promoting. They do a really good job of pooling money together and putting it in the right areas,” Herta said. “They’re committed to open-wheel racing and IndyCar as a whole. I love what they’re doing.”

Yes, the season finale was supposed to be through the downtown streets of Nashville and utilize the Korean War Veterans Memorial Bridge and portions of Lower Broadway. The event was such a success in its first three years that IndyCar moved it to the title-deciding finale — bumping Laguna Seca in California to a June race at a reduced sanctioning fee — in favor of what was sure to be one of the highlights of the season.

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