GREENSBORO, N.C.--(BUSINESS WIRE)--Oct 31, 2024--
Camco, the leading after-market parts manufacturer using innovative and advanced technology to engineer solutions for simpler, safer, and more enjoyable outdoor living, announced today the appointment of Lisa Schoder as Chief Marketing Officer (CMO) and Danielle Conner as Chief Operating Officer (COO).
"Lisa Schoder and Danielle Conner aren't just additions to our leadership team; they're catalysts for Camco's next evolution," said Demir Vangelov, CEO of Camco. "Lisa's prowess in brand reinvention and her ability to translate vision into actionable, multi-platform strategies aligns perfectly with our ambitious trajectory. Meanwhile, Danielle's track record of streamlining diverse product lines - from pharmaceuticals to textiles - brings a level of operational acumen that's critical for our growth plans. Their collective experience isn't just impressive on paper; it's the kind of practical wisdom that will help guide Camco's growth strategy."
Lisa Schoder joins Camco as CMO after serving as Vice President, Integrated Media & Partnerships at Lowe’s, following two decades at Ford Motor Company, where she began her career as a product engineer before ultimately ascending to lead all US Media, Digital, and Growth Audience Marketing. Lisa has also worked extensively as a marketing consultant for leading companies like Macy’s, as well as marketing technology start-ups, leveraging her expertise as a skilled executive marketer with a successful track record of driving profitable sales growth and brand equity.
“Camco has a rich history as a trusted brand that has been developing premium products that make enjoying the outdoors both easy and safe since it was founded,” said Lisa Schoder, CMO of Camco. “My goal is to blend Camco's time-honored commitment to product excellence with forward-thinking marketing strategies. Together with our talented team, we'll connect with passionate RV enthusiasts who have looked to Camco to equip their outdoor experiences for decades. It's about honoring our heritage while embracing the future of RVing and the outdoors."
In her role as Camco’s COO, Danielle Conner will oversee Camco’s operations, implement business strategies, and ensure operational efficiency across Camco’s North American and Asian manufacturing and logistics facilities. She was previously the COO and SVP, Operations for Spinrite, and has held operational leadership roles at companies including Ventura Foods, The Clorox Company, Captek Softgel International, and Dupont.
“What drew me to Camco is that we're not just manufacturing products; we're crafting the building blocks of outdoor memories,” said Danielle Conner, COO of Camco. "For nearly six decades, this team has been the unsung hero behind countless family memories and wilderness explorations. Now, we're at a pivotal moment to fulfill our mission to streamline our operations, bringing our supply chain under one roof. I'm eager to roll up my sleeves alongside this talented crew, fine-tuning our processes to ensure we continue enhancing people's outdoor experiences for generations to come."
ABOUT CAMCO:
Camco leads the future of RV living with innovative and advanced technology, engineering solutions for simpler, safer, and more enjoyable outdoor living. Our mission is to enhance every RV journey by providing premium solutions in water sanitation, power, towing, ventilation, stabilization, functional accessories, and services. Founded in 1966 in Greensboro, NC, Camco operates from five U.S.-based facilities and multiple facilities in Asia. With a dedicated team of 1,000+ employees who understand outdoor enthusiasts’ needs, Camco has 150+ patents and 4,000+ products designed to enhance outdoor experiences. Learn more about Camco at www.camco.net.
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KEYWORD: NORTH CAROLINA UNITED STATES NORTH AMERICA