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Election 2024 Black Voters Business
Small business owner Michael Hooks works in the kitchen of his catering business in Erie, Pa. Friday, Nov. 1, 2024. (AP Photo/Gene J. Puskar)

Listen to business owners and voters in Erie, Pennsylvania. They could help decide the White House.

Both Donald Trump and Kamala Harris have campaigned in the Rust Belt city of Erie, Pennsylvania

By MATT BROWN
Published - Nov 02, 2024, 11:27 AM ET
Last Updated - Dec 16, 2024, 05:43 PM EST

ERIE, Pa. (AP) — It wasn’t much when he bought it, but Michael Hooks has made the old garage his own haven. And the city of Erie knows it. Half a dozen cars honk as they pass by one October afternoon, the people hanging out of car windows to wave hello at him.

About a dozen cars await servicing in the shop as a dog Hooks adopted the day before barks in its new cage. Exercise equipment, motorcycles and power tools abut the kitchen on the side of the renovated building where his wife cooks a meal. At 6 feet, 2 inches, and with a sturdy build, Hooks has a graying beard and a head of curls he says could be laced with snow flurries by this time of year.

“I’ve got to be one of the only Black businesses on this street,” he says, noting that his repair shop stands on Peach Street, one of the city's main traffic arteries. He appreciates the greetings from passersby. But he says many people who know him from the neighborhoods where he grew up will never step foot in the shop. Almost all his customers are white.

Hooks, 58, is a member of a coveted demographic in this year's election — a Black man and a business owner in a swing state. Both presidential campaigns have targeted Black entrepreneurs with their messaging, offering a range of economic policies and legislation that each side says will boost the careers and lives of African Americans.

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