AP VoteCast: Harris voters motivated by democracy, Trump supporters by inflation and immigration
Voters for Kamala Harris and Donald Trump who cast their ballots for Tuesday’s presidential election had vastly different motivations — reflecting a broader national divide on the problems the United States faces
WASHINGTON (AP) — Voters for Kamala Harris and Donald Trump who cast their ballots for Tuesday’s presidential election had vastly different motivations — reflecting a broader national divide on the problems the United States faces.
AP VoteCast, an extensive survey of more than 115,000 voters nationwide, found that the fate of democracy appeared to be a primary driver for Vice President Harris’ supporters. It was a sign that the Democratic nominee’s messaging in her campaign’s closing days accusing Trump of being a fascist may have broken through.
By contrast, Trump’s supporters were largely focused on immigration and inflation — two issues that the former Republican president has been hammering since the start of his campaign. Trump has pledged that tariffs would bring back factory jobs and that greater domestic oil production would flow through the economy and lower prices.
Overall, the presidential candidates’ coalitions, based on race, education and community type, appeared largely similar to the 2020 results. Preliminary AP VoteCast findings, however, hinted at some shifts among demographic groups that could be meaningful for the ultimate outcome, including among younger, Black and Hispanic voters.