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Dana White, President-elect Donald Trump, Elon Musk and Kid Rock attend UFC 309 at Madison Square Garden, Saturday, Nov. 16, 2024, in New York. (AP Photo/Evan Vucci)

Donald Trump's latest branded venture is guitars that cost up to $10,000

Following up the Bibles, sneakers, watches, photo books and cryptocurrency ventures launched during his third White House campaign, President-elect Donald Trump has apparently signed onto a line of guitars

By MEG KINNARD
Published - Nov 20, 2024, 04:14 PM ET
Last Updated - Dec 16, 2024, 05:17 PM EST

NASHVILLE, Tenn. (AP) — President-elect Donald Trump has endorsed a line of guitars, following up on the Bibles, sneakers, watches, photo books and cryptocurrency ventures launched during his third White House campaign.

Trump on Wednesday posted to Truth Social a photo of himself holding what he said was a “Limited Edition ‘45’ Guitar,” an electric model emblazoned with an American flag and eagle on the body, and Trump's “Make America Great Again” slogan inlaid into the neck. Both acoustic and electric styles are available, for $1,250 and $1,500, respectively, as well as “Presidential” and “God Bless the USA” models and “Signature Edition” guitars, which — with a $10,000 price tag — also include Trump's signature.

What's not clear is the financial relationship between Trump and proceeds from the guitar sales.

Following his long tradition of melding his political and business interests, Trump has hawked a series of branded products since he launched his 2024 White House campaign, a slew of items that went up for sale in the wake of a $489 million civil fraud judgment against the former president.

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