logo

Milan's Via MonteNapoleone usurps New York's Fifth Avenue as world's most upscale shopping street

Shoppers laden with bags from Fendi, Loewe, Prada and other designer labels clog the narrow sidewalks of Milan’s swankiest shopping street

By COLLEEN BARRY
Published - Dec 16, 2024, 02:04 PM ET
Last Updated - Dec 16, 2024, 04:56 PM EST

MILAN (AP) — Shoppers laden with bags from Fendi, Loewe, Prada and other designer labels clog the narrow sidewalks of Milan’s swankiest shopping street, bringing joy to the purveyors of high-end luxury goods this, and every, holiday season.

There’s even more to celebrate this year: a commercial real estate company has crowned Via MonteNapoleone as the world’s most expensive retail destination, displacing New York’s Fifth Avenue.

The latest version of American firm Cushman & Wakefield’s annual global index, which ranks shopping areas based on the rent prices they command, is a sign of Via MonteNapoleone’s desirability as an address for luxury ready-to-wear, jewelry and even pastry brands.

The average rent on the Milan street has surged to 20,000 euros per square meter ($2,047 per square foot), compared with 19,537 euros per square meter ($2,000 per square foot) on an 11-block stretch of upper Fifth Avenue.

Our Offices
  • 10kInfo, Inc.
    13555 SE 36th St
    Bellevue, WA 98006
  • 10kInfo Data Solutions, Pvt Ltd.
    Claywork Create
    11 km, Arakere Bannerghatta Rd, Omkar Nagar, Arekere,
    Bengaluru, Karnataka 560076
4.2 12182024