New Book Champions to Save the Future of College Athletics
RALEIGH, N.C., Feb. 25, 2025 /PRNewswire/ -- SpiritMedia.US, a full-service publishing and marketing company, and Thomas A. McGovern, celebrate McGovern's new release of Road to the Final Hour: The Catastrophic Tax Consequences of the Professionalization of College Sports published on February 11th. McGovern is a licensed Certified Public Accountant (CPA), former Wall Street banker of 20 years, and holder of the Chartered Financial Analyst (CFA) designation who pulled on his immense financial and tax background to provide a detailed survey into the monetization of today's college athletics. Ranked 53rd among the leading corporate tax books, Road to the Final Hour has garnered acclaim for its thought-provoking and educational content, urging readers to address the consequences of professionalizing college sports.
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Drawing on rigorous financial and tax literature, the acclaimed book exposes the little-known but devastating consequences that college sports could face if they become professionalized. Some brutal outcomes include college athletics losing billions of dollars in tax breaks and foregone revenue that would permanently alter the student-athlete experience. Massive cuts to the size, number, and quality of non-revenue sports will consequently rob thousands of students of scholarship opportunities and deny higher education to many in the college-enrolling population.
"College sports are at a crossroads, and how we will address these challenges will define the future of intercollegiate athletics for generations to come," says author McGovern.
Road to the Final Hour is aimed at those committed to the enduring success of college sports as a cornerstone of American education and entertainment, and who seek to ensure its continued legacy. The book is recognized for providing readers with a complete picture of modern college athletics and the need to preserve college sports integrity.
"A must-read for anyone who cares about the future of college sports," says Dr. Hane Smith, Sports Economist.
Road to the Final Hour covers labor issues like the classification of college athletes as employees, Unrelated Business Taxable Income (UBTI), the impact of losing tax-exempt status, and the ideological battle over the value of college sports in society. The book aims to expose the damaging effects of UBTI and the resulting reduction in funding for non-revenue sports and student-athlete scholarships.
As experts have cautioned for years, McGovern's book hopes to enlighten readers on the risks of making college sports professional. The book champions a nonprofessional model that maintains NIL compensation and allows for responsible regulation of the various facets of college athletics through an empowered NCAA. McGovern argues that college athletics play a key cultural role, and cutting these programs would harm athletes and threaten the educational objectives of U.S. universities.
About Thomas McGovern
Thomas A. McGovern is a Certified Public Accountant (CPA) and holds the Chartered Financial Analyst (CFA) designation. His extensive career includes 20 years as a Wall Street investment banker and equity research analyst. He has served on the boards of the University of Virginia's Manhattan alumni group, the Virginia Club of New York, and as President of the St. Elmos national organization's Board of Governors. Thomas McGovern earned a Master of Business Administration (MBA) from the Darden Graduate School of Business at the University of Virginia and an AB in Economics from Hamilton College where he graduated summa cum laude. See more from Thomas: Thomas McGovern CPA, Amazon, and Twitter.
About SpiritMedia.US
SpiritMedia.US is a full-service publishing and marketing company. The publisher aims to publish God-size stories to the nations. Headquartered in Raleigh, N.C., the results-driven international company includes individuals from the U.S., India, Australia, Ukraine, the Philippines, Spain, and Nigeria. SpiritMedia.US has published hundreds of books and websites, working with clients worldwide. For more information, visit SpiritMedia.US or follow @spiritmedia.us on Facebook, Twitter, LinkedIn, YouTube, and Instagram.
Media Contact:
Jeremy Lorin
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jeremy@spiritmedia.us
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