Spotify acquires music guessing game Heardle
Spotify (NYSE: SPOT) announced today that it had acquired the Wordle-inspired music guessing game, Heardle, which the streamer will leverage to support music discovery
By Yashasvini Razdan
Published - Jul 12, 2022, 05:50 PM ET
Last Updated - Mar 11, 2024, 10:33 AM EDT
• The game will be available only in the US, UK, Canada, Ireland, Australia, and New Zealand
Spotify (NYSE: SPOT) announced today that it had acquired the Wordle-inspired music guessing game, Heardle, which the streamer will leverage to support music discovery.
The deal will push Spotify further into its mission to make its app more interactive, as it invests in video, live streaming, and podcasts to diversify its revenue streams.
The acquisition means the game will be available only in the United States, Canada, the United Kingdom, Ireland, Australia, and New Zealand, a press release noted. The game will remain free to play, according to the press release.