Levoit and (RED) Partner to (RED)EFINE Fresh Air with the Launch of the (LEVOIT)RED Core® 400s Air Purifier
Levoit, the #1 selling air purifier brand in the US*, announces today the (RED)EFINING Fresh Air campaign, launching as part of a two-year partnership with (RED), the organization founded by Bono and Bobby Shriver in 2006 to fight AIDS and the injustices that enable pandemics to thrive
The two-year partnership features a custom (RED)-themed air purifier that supports the fight against global health injustices with every purchase
ANAHEIM, Calif., Nov. 4, 2022 /PRNewswire/ -- Levoit, the #1 selling air purifier brand in the US*, announces today the (RED)EFINING Fresh Air campaign, launching as part of a two-year partnership with (RED), the organization founded by Bono and Bobby Shriver in 2006 to fight AIDS and the injustices that enable pandemics to thrive. The campaign will feature a custom (LEVOIT)RED Core 400s air purifier model which raises money to support life-saving programs with each and every purchase.
From October 1, 2022, through September 30, 2024, three percent of the purchase price of every (LEVOIT)RED Core 400s will go to the Global Fund to fight AIDS and COVID-19 with (RED), with a minimum guaranteed donation of $200,000.
"We are so honored to be partnering with (RED) to help support their efforts to build stronger health systems that fight pandemics and be within their list of iconic brand partners," said Grace Yang, CEO and Founder of Vesync Co, Ltd. "As philanthropy has always been an important initiative for our Vesync family of brands, through our (RED)-themed version of our award-winning Core 400S air purifier, we are thrilled to donate a percentage of the sales to the Global Fund to support the AIDS and COVID-19 fight."
