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NerdWallet Millennial Money Black Friday Deal
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Millennial Money: What makes a Black Friday deal worth it?

Black Friday deals are plentiful

By LAUREN SCHWAHN of NerdWallet
Published - Nov 15, 2022, 07:03 AM ET
Last Updated - Jun 23, 2023, 02:40 PM EDT

Black Friday sales are everywhere. Judging by retailers’ advertisements stuffed with language like “must-have deals” and “can’t-miss epic finds,” you’d be led to believe that every deal is too good to pass up.

But what actually makes a Black Friday deal worth pursuing? An item’s reduced price, availability and affordability are key elements.

Here’s what to consider before you buy.

THE ITEM IS SELLING AT THE BEST PRICE

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